About Us

Founded in 2007 by husband and wife duo Sara and Rob Franklin, Paper Loop continues to bring joy and whimsy to the greeting card world. Based in Los Angeles, California Paper Loop cards are loved by gift shops, boutiques and bookstores across the US.

Sara is an illustrator with a love of animals and a background in graphic design. She loves cats, museums, piano and iced coffee. As a vegetarian since the age of 5, it's her mission to create animal friendly stationery for all to enjoy!